Strategy

• Business plan
  • Canonical Doc + Financial Model Sheet — in Drive, jointly editable
  • Business Strategy — category bet, moat, channel sequence, Year-1 do-not-do list
• Launch
  • Roadmap — phased Jul 2 → Sep 1
  • Founder checklist
  • Campaign record
• Decisions
  • Decision Records — six logged (template)
• Quarterly reviews — first one: October 2026, post-launch

Last updated by Trevor McCormick at 2026-07-09 08:04